“SAREE” and Online Shopping in India

India is a big country and very diverse in culture and traditions, there are many different kinds of people are leaving here according to the different locations. In each geographical area the life style are different from each other. Mostly the clothing style of Indian people are differs from region to region according to the geographical location, climate of that location, culture and tradition of the people lived in that location. There are many different kinds of people living in India, there are mostly 29 state are in this country and in each country people are saying different language, their clothing style, food and life style are different from each other, we can consider this country as a very much diverse in nature.

Handloom Silk Saree Online Shopping
Handloom Silk Saree Online Shopping

As there are many states in this country the cloths are varies from each other, its varies from region to region but there is one thing or one product that is used in all over the India, in each state people like this product and use this. This product is “SAREE”. Most of the Indian women like to wear Saree very much. And Saree are very important in Indian culture. This Saree is basically consisting of a drape varying from five to nine yards, in length and two to four feet in breadth. There are many varieties of Saree are available in India, example as Ikkat Silk & Cotton Saree, Tant Saree, Mekhla Cotton, Manipuri Tant Saree. These are some famous Saree which are available in all over the India. There are many more designs are available. In each state of India there are various kinds of Saree are available. Let consider about “Odisha” a state of India, here many varieties of Saree are available like Sambalpuri Saree, Sonepuri Sare, Bomkai Saree, Nuapatna Saree and pattachitra Saree, these are very popular Saris in India, also in other countries people like these Saree. Especially Pattachitra Saree is very much liked by the people in all over the globe.

Online shopping is a technique that allows consumers to purchase their good directly from sellers over the internet through an online shopping website. This technology helps people to purchase their products in a very easier way. So the popularity of this technology increases day by day. Especially the people who are leaving out side of the country those people are getting many benefits from this service very much.

Indian handloom and handicrafts export to USA

Indian handlooom and handicrafts are always famous in the USA. Peoples of USA are always try to collect Indian items. Specially at the time to visit India they always try to go interior places in India and from there they collect some rare pieces of handloom and handicrafts. But now they can collect every types of handloom and handicrafts from there country’s also, through online shopping store.

Handcrafted Patachitra Sarees of India Export to USA
Handcrafted Patachitra Sarees of India Export to USA

5 reasons India is the most fashionable country in the world

Indian designers are globally acknowledged for their incredibly rooted concepts and rich cultural symbolism. This has a lot to do with our Indian culture, in the first place, and more importantly the values we all grow up with. However, beyond all this stereotyping, there lies an inherent sense of fashion among Indians that is unique to them and not influenced by any other culture. Considering that Western culture has strongly permeated tastes in the urban Indian society, there remain very few elements to Indian clothing that are unique, interesting and most definitely fashionable, if you see it the right way:

The lungi: This unique piece is worn by men all over the country and holds a certain status quo in some states. A good lungi worn the right way can appeal to the right kind of woman under the right circumstances. And guess what, even the women are trying it on and apparently loving it.

The dupatta: It was as if the kameez is not enough to cover up the woman, the dupatta or the Indian scarf is a must have in your wardrobe as it adds the real elegance to the rather boring salwar kameez. Though the use is reducing in urban India, there continues significant fan following of the piece in semi urban and rural regions of the country.

The churidar: Worn by men and women with equal fervour, the churidar is a rather unique lower that gives the effect of wearing bangles on the legs. It is one of the best combinations with kurtas and other ethnic uppers and is a mandatory aspect of the wardrobe of the fashionable crowd.

The gamchha:  This is just a towel that is more functional than profitable but thanks to Indian movies, the gamchha around the neck has become a symbol of coolness, strictly in the Indian context.

The saree: This beautiful piece of clothing that is draped around the woman’s body is by far the most iconic and culturally symbolic in India. Indian women are recognized across the globe for their elegance, beauty and intelligence. The saree complements their shape while highlighting their deep rooted culture and values of women empowerment. No Indian wardrobe is complete without a saree.

Watch this space for more interesting lists on Indian fashion and culture.

Indian Fashion and Culture
Indian Fashion and Culture

Handloom Kurta for Baby Boys at Online

Indian handloom garments are well known in India and abroad. Handloom items are very good to wearing and it’s also give best comfort. Indian handloom products exported various countries in the world. Now anyone and from anywhere can collect their desired products after ordering from any online shopping store. Handloom cotton kurta are very comfort to wear for a baby boy. Now Odisha Saree Store started shipping internationally. Name of the countries where we ships right now other than India like USA, UK, Spain, France, Canada, Australia, UAE, Japan, Singapore, Malaysia. And in future we will open the door for more countries.

Handloom Cotton Kurta for Baby Boy.
Handloom Cotton Kurta for Baby Boy.

Handloom Cotton Kurta for Men Online Shopping

Indian handloom kurta are very famous for it’s comfort and designs. It’s produced with pure cotton yarn. Actually buyer can see level of comfort at the time of purchasing the garment products. And also can see the satisfaction of their investments for the garments. And in this matter a buyer fully satisfy for their investments. Now buyer can collect handloom cotton kurta from online shopping store. And they can get the same in their doorstep using some mouse clicks.

Handloom Cotton Kurta for Men
Handloom Cotton Kurta for Men

The Transforming Online Shopping Experience

The cut throat competition in the online retail space has left sellers choking on margins. No longer can they afford to set high margins, demand a premium on the basis of their brand reputation or dictate terms to their customers. The tables have turned and now the customer is looking for an integrated seamless shopping experience that allows them to get a ‘feel’ of the product before purchase. So what are the latest innovation that can enable this experience for the customers? Technology companies today are focusing towards new age imaging that provides a 360 degree view of products along with light weight videos that can be loaded without the help of flash.

Online Shopping Experience
Online Shopping Experience

Globally renowned designer Tom Ford sets the benchmark when it comes to creating a new age website. Similarly we are seeing other designing create interesting and engaging websites that ensure stickiness of customers. The users are coming back not just for the products but the overall experience that the site provides. This is almost similar to the idea of a patron going back to the same restaurant because they were really happy with the service quality and not just the food. This single factor will be a trigger that drives engagement and more importantly sales for ecommerce players in the future.

The market is also witnessing an interesting demand for more customized products online in the premium category. Sites such as Tailorman is growing in popularity and driving the fetish of the average customer to get shirts that are customised as per their requirements. It is likely that the trend will pick up with the large ecommerce retailers and soon we will get some our favourite ecommerce stores providing options to customise our clothes online.

The rapidly evolving online shopping industry

A unique dilemma that has emerged due to the rise of online shopping is deciding whether to shop online or offline during the festive season. While there are obvious advantages of shopping online, most of us feel inevitably lazy this season and end up deciding on who to gift and what at the very last moment. This eleventh hour scurrying to shop does add to the flavour of the festive season but if your wallet is the one getting empty, it is time you reconsider this whole scenario.

Ecommerce players have understood that you need to plan your shopping better. They have realised through state of the art analytics how you are shopping or checking out products online. Amazon, the world’s largest online retailer, sets the benchmark when it comes to planned shopping. Their ‘Wishlist’ facility is a unique feature, though we are sure a number of sites will soon be launching something similar, which allows users to list the products that they might want to purchase later. This list is accessible to the user’s friends helping them understand what he/she wants to buy. With the urge to share more and more things through apps, emails, social media and an exponentially increasing number of platforms, this facility taps into two of the most basic instincts of the modern shopper- consumerism and acknowledgement.

Online Shopping in India
Online Shopping in India

While Amazon revolutionises online shopping with new facilities, players across the industry are improvising and innovating in new ways to draw in consumers. We are witnessing a new wave of social media advertising that no longer focuses on the brand or the product and takes a whole new community level approach. The typical matrices such as unique visitor count and bounce rates are no longer as relevant as before and more and more companies are calculating the stickiness of their pages, the engagement levels and even monitoring navigation habits within the site to understand what appeals the most. Translating this into sales for the company is no longer the biggest priority as it is almost taken for granted that the brand that consumers can connect to is the brand that consumers are most likely to purchase from.

At Odisha Saree Store, we are at a nascent stage of building consumer loyalty and are constantly evolving as a brand in a niche market. Our in-depth research and competitor analysis enables us to deliver products that not just satisfy our customers but achieve the higher goal of facilitating business for the underprivileged handloom owners, craftsmen and weavers in the remote corners of the country. We strive to create campaigns that spread awareness and inspire buyers rather than pushing our sales figures up. We understand this is the most sustainable business strategy.

Bomkai Sarees Online | Puja Wear Online

Bomkai sarees are produced at Subarnapur district of Odisha, India. The famous saree designs Bomkai are the conventional designs that was manufactured in the village named Bomkai of Ganjam district of Odisha. In the time of Ramai Dev the then monarch of Patna it was commenced in Sonepur. Sonepur handloom sarees, Sonepuri patas and silk sarees are famous items presented at different fashion events.

Bomkai Silk Sarees Online
Bomkai Silk Sarees Online

Indian Handloom Products Online Shopping

India is vary much reach in handloom industry. Specially for handloom sarees, kurta, kurti,dhoti, shirts baby wears etc. States like Odisha and West Bengal are the pioneer of handloom products in India. Now you can buy online those handloom products. There are number of websites for online shopping. Weavers also got identity for the web presence. And they also get proper value for their work. Online shopping helps both buyers and sellers. Because, for this sellers got proper price for the products and buyers also get desired products with their budget. And, the big thing is the weavers they also measure for their creative efficiency. So, handloom products online shopping helps us all the way. Thanks to internet and  also e-Commerce system.

Ethnic embroidery work tussar silk saree of Bengal
Ethnic embroidery work tussar silk saree of Bengal

Online Marketing Forecasts

Following are the online marketing forecasts:

#1: Content Marketing Will Be Larger Than Ever

Using blogs, newsletters, social media updates, optimization with videos and other inbound marketing strategies, businesses can make connections, power and faith with their spectators; and finally, increase sales.

#2: Social Media Promotion Will Need More Variety

According to Social Media Surveyor’s, Social Media Promotion business Report, the usual culprits still escort the pack in terms of fame among trades: Facebook, Twitter and LinkedIn are immobile the most usually used stages among marketers.

#3: Image Related Content Will Ruling

With 75% of marketers presently accounting that they prepared on growing their use of graphics in 2014, graphic-centric content is becoming an essential part of main marketing plans.

#4: Less will be extra

It’s proposed that the regular effort to be ‘larger and better’ when it approaches to marketing is just untenable: Increasingly, marketers are resulting that presenting additional – extra copy, extra difficulty, extra information – isn’t working similar to it once did.

#5: Mobile-Responsive Content Will Be Essential

It’s expected that marketers would require to be calculated about how their content would be contacted on mobile gadgets. As argued before about how having a mobile content approach should be a main part of any business proprietor’s marketing preparation.

# 6: Ad Retargeting Will Develop in Usefulness

This prediction looks to be on spot, exactingly thinking Twitter’s current acquisition of mobile ad retargeting business TapCommerce. The TapCommerce system permits advertisers to make users who have formerly downloaded their apps, thereby re-activating existing users.

#7: SEO and Social Signs Will Become Even Extra Intertwined

Previously seen about the straight and indirect advantages of social signs, and their growing importance when it came to natural search results. While it’s hard to calculate how algorithms will change in the future, there’s a sound chance that social distributes will equal or even outweigh conventional inbound links by the end of this year.

Online Marketing
Online Marketing

 

Silk

Silk is a material which comes from natural protein fibre by Gods Gift though Worms, these Silks can be woven by weavers into beautiful textiles. The fibre of this silk is built mainly of fibroin item and certain worm to create cocoons. The best types of silk material are found from the cocoons. The beautiful look of silk is due to the triangular structure of the fibre, which allow cloth to refract the incoming rats to different directions and help it to product different colors. From these silk we produce Silk Sarees which famous in world.

Silk
Silk